The Ranch is the primary product. The VVA will sell time on the Ranch to Program providers who bring veterans and first responders into a wilderness setting for their specific programs and activities. Other products in the future may include souvenir-type merchandise.
The VVA staff is the primary service. The VVA will act as the intermediary agent between local outfitters and offer a menu of activities for the Program organizers to choose from, in order to build their activity plan for the duration of their stay on the Ranch. The VVA will not charge a percentage on top of the outfitter’s fee.
Simply, the Veterans Victory Alliance facility provides the following to each organization: